The New York Times wrote an article about a ubiquitous computing company I started in Korea called U-Life. The reporter dug deep for a couple of months. Not a week went by without a call from a friend or old professor telling me that a NY Times reporter called them. Overall, the article turned out well. As a result we got a lot of investment from several companies including LG and Cisco, who eventually bought U-life two years later.

Links:
• NY Times Article Download (pdf, 74kb)
• NY Times Article (NY Times Website)
• Songdo City Overview
• U-Life Overview